case hotel dan inn express

We innovate customer service at the Dan Inn Express Salvador hotel and reduce telephone and maintenance costs by up to 50%


leaving the obvious to propose a differentiated experience

To attract more guests traveling both commercially and for tourism, it is necessary to always be aware of market trends and modernize service in all communication channels.


As a result of its location, the Dan Inn Express hotel found itself in the midst of constant maintenance required at the physical plant due to saltpeter in the region. In addition to the high cost invested in telephony, there was inefficiency in serving customers and guests.


With Reach's solution, the hotel has gained an even greater degree of meaning by also offering more comfort, safety and care during the pandemic period. With the behavioral changes caused by this period, the solution applied is consolidated as a trend towards new forms of service, even for a post-pandemic scenario.


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“Dan Inn Express Salvador can accommodate up to 100 guests and due to our location, in front of the sea and close to the shopping center, we receive many people both for leisure and business. Our differential has always been the service and, now during the pandemic, we are also the only one in the express category to earn certificates regarding the cleaning standard.”

Renato Coelho, general manager of the hotel

customer and innovation: understand the solution implemented in the hotel

The Dan Inn Express Salvador Hotel is part of the Grupo Hotéis Nacional Inn, a Brazilian company founded in 1971, considered today the largest in Latin America with its own hotels. There are more than 60 units, from three brands (National Inn, Dan Inn and Golden Park), present in seven states and 23 cities.


The solution implemented at the Hotel Dan Inn Express Salvador has an omnichannel tool used to manage conversations at any point of contact, whether via WhatsApp, phone or email, with an unlimited extension and data storage in the cloud. The platform is capable of managing and offering technological solutions that meet the main needs of companies regardless of the segment in which they operate.


Through a QR Code placed at the reception and in the hotel rooms, when scanned and by downloading the Reach Mobphone app, the guest can contact the reception, or other areas of the hotel, such as the kitchen, laundry, even even at a distance of up to 100 meters from the building. Intercity and international calls are also available on the extensions at no additional cost.



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The technology, implemented in order to avoid the constant maintenance required at the physical plant due to saltpeter in the region, made the company guarantee an average savings of R$ 1,500 per month in maintenance costs, saving R$ 18,000/year.

Reach's digital strategy is to manage all integrated communication channels in one place. Through innovative digital solutions, it offers a platform designed to simplify the relationship between companies and their target audiences, making this process faster, more dynamic and more pleasant.

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